How to Choose the Right CRM for Your Landscaping Business

Feb 03, 2026 | 55:17 MIN
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About this episode:

Most contractors don’t have a software problem—they have a decision-making problem.

In this episode of the LeanScaper Podcast, Benji Carlson sits down with Mark Sedgley to break down how to actually implement technology that sticks, why most software ends up unused, and how leaders can build the muscle of better systems thinking in a world full of disruption.

Expect to learn:
• Why buying software is like buying a gym membership
• The #1 mistake that kills software implementations
• How to choose tools that support your business long-term—not just today

Timestamps: 
00:00 – Why most companies waste money on software 
05:28 – The gym membership analogy 
10:11 – The first question every buyer must answer 
17:22 – Software as a force multiplier 
20:10 – Why copying peers’ tech stacks fails 
36:31 – Why implementation matters more than features 
40:33 – Ease of use vs depth of functionality 
42:31 – The biggest implementation mistake 
53:38 – Leading through disruption 
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