Systems Organized by Design (SOD), led by Dan Pestretto, helps landscape businesses evolve from owner-dependent operations into scalable, systematized enterprises. With a background that spans hands-on field work, business ownership, and over a decade of coaching, Dan brings a rare combination of real-world experience and structured strategy to the table.

Dan’s approach bridges the gap between knowing what needs to be done and actually making it happen. He works side-by-side with owners to translate vision into clear systems, documented processes, and accountability structures that drive measurable results. By combining strategic planning with practical implementation, SOD helps companies scale profitably, operate smoothly, and free owners to focus on leadership, growth, and building a business that thrives without depending on them.

How Dan Can Help You:

SOD helps landscape companies move from owner-reliant chaos to scalable, system-driven growth. Dan Pestretto bridges the gap between strategy and execution through clear systems, smart planning, and leadership development.

Specializing in:

Business Systems Development & Implementation

Design operational systems that allow your business to run smoothly without daily owner involvement
Translate tribal knowledge into documented processes that scale

Strategic Growth Planning

Build clear roadmaps tied to revenue milestones and long-term vision
Align your company’s structure and strategy with its mission and values

Organizational Design & Accountability Structures

Clarify roles, responsibilities, and reporting relationships
Implement management rhythms and tools to drive team alignment and performance

Leadership Development & Owner Evolution

Support owners in shifting from “doing the work” to building the business
Foster executive-level leadership that drives long-term value

Client Experience & Referral Systems

Systematize client interactions to create consistent, exceptional service
Turn great experiences into repeat business and steady referrals

Technology Integration

Implement platforms like TouchStone to centralize systems, SOPs, and accountability
Enable functional operations manuals and team ownership at every level

How Dan Supports You at Each Stage of Growth:

Starter (Up to $500K)

Setting up basic organizational and process systems
Defining clear roles and standard operating procedures
Establishing owner habits to support early growth

Grow ($500K to $3M)

Developing leadership capacity beyond the owner
Implementing scalable management and team rhythms
Aligning company direction with personal mission and values

Scaling ($3M to $10M)

Designing organizational structures for multi-team scaling
Deep process documentation and accountability systems
Transitioning from reactive to proactive business operations

Enterprise ($10M to $30M)

Clarifying long-term growth strategy
Executive-level leadership development
Building a business that can thrive without daily owner involvement

Proudly Working With These Growing Businesses...

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Meet Dan Pestretto

Dan’s family, friends, and colleagues deeply shape his outlook and growth. He draws strength from his wife, teenage son, and his 94-year-old mother, along with his extended family, including a hard-working mother-in-law who recently immigrated from Belarus. Their love and resilience ground his work and inspire him to give back by helping others build lives and businesses with purpose.